Retail
CALIFORNIA AVOCADO SEASON GENERATES HIGHER SALES!
Your shoppers want the creamy taste that can only come from avocados grown close to home in the ideal coastal climate of California and nurtured by California Avocado farmers. After all, there’s no secret as to why the California Avocado season generates higher average weekly retail avocado volume. Shoppers value the California difference and spend more when California Avocados are available.
Experience at Your Service
The California Avocado Commission has played a key role in successfully growing avocado demand in the United States since 1978. CAC’s experienced merchandising team implements avocado merchandising best practices, provides information, builds custom promotions and is dedicated to helping retail grow its avocado sales.
Need help? Call us at (949) 341-1955
POS Order Form
Use the handy online form to order recipe booklets, recipe tear pads, educational information and other point-of-sale materials.
The California Difference
The most sublime weather conditions foster the growth of our superfood. This, accompanied by the care of about 3,000 California Avocado growers, ensures you of that creamy avocado taste with each slice.
Downloadable Images
Images of California Avocado recipes and California Avocados for merchandising use are available here.
Merchandising Resources
The California Avocado Commission can assist with information and tools to help you, including point-of-sale materials that call out the avocado origin consumers want the most: California.
Get added to the store locator
If you are a retailer carrying California Avocados, click here to request to be added to the store locator.
Avocado PLUs
California Avocado labeling prominently calls out point of origin to encourage retail sales. Some avocado packers feature the California origin on the PLU label with the PLU number (used to properly identify the size of avocados sold at retail).
Merchandising Coverage
California Avocado Commission retail marketing directors and marketing staff work with retailers who merchandise California Avocados, providing information and developing customized marketing programs.
AMRIC Avocado Handlers
The Avocado Marketing and Research Information Center (AMRIC) system and reporting procedures enable the industry to analyze current market situations and forecast trends. AMRIC handlers are defined as handlers who shipped a minimum of 1 percent (1%) of the previous year’s total California crop volume.
September
California Avocado season is winding down.
November
Our growers will be tending to their trees, preparing for next California Avocado season.
January
We anticipate that very limited harvesting will occur through February.
July
California Avocado season is in full swing!