EXPERIENCE AT YOUR SERVICE
The California Avocado Commission (CAC) has played a key role in successfully growing avocado demand in the United States since 1978. CAC’s experienced merchandising team implements avocado merchandising best practices, provides information, builds custom promotions and is dedicated to helping retail grow its avocado sales.
Need help? Call us at (949) 341-1955
Use the handy online form to order recipe booklets, recipe tear pads, educational info and other point-of-sale materials.
The most sublime weather conditions foster the growth of our superfood. This, accompanied by the care of more than 3,500 California Avocado growers, ensures you of that creamy avocado taste with each slice.
This technical manual is designed for the retail/wholesale warehouse implementation of an effective in-house avocado-ripening program. It provides information on warehouse receiving and handling, forced-air room requirements, procedures for nonforced-air rooms, the benefits of pre-conditioning as well as controlled ripening and proper preconditioning and ripening procedures for avocados.
Check out the latest avocado nutrition information.
Images of California Avocado recipes and California Avocados for merchandising use are available here.
The California Avocado Commission can assist with information and tools to help you, including point-of-sale materials that call out the avocado origin consumers want the most: California.
Get added to the store locator
If you are a retailer carrying California Avocados, click here to request to be added to the store locator.
California Avocado labeling prominently calls out point of origin to encourage retail sales. Some avocado packers feature the California origin on the PLU label with the PLU number (used to properly identify the size of avocados sold at retail).
California Avocado Commission retail marketing directors and marketing staff work with retailers who merchandise California Avocados, providing information and developing customized marketing programs.
The Avocado Marketing and Research Information Center (AMRIC) system and reporting procedures enable the industry to analyze current market situations and forecast trends. AMRIC handlers are defined as handlers who shipped a minimum of 1 percent (1%) of the previous year’s total California crop volume.
California Avocado season is winding down.
Our growers will be tending to their trees, preparing for next California Avocado season.
We anticipate that very limited harvesting will occur through February.
California Avocado season is in full swing!